Lauren Sherman

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I’m a writer and editorial strategist focusing on the fashion and retail industries. (Sign up for my weekly newsletter.) Currently, I’m editor at large for Fashionista, the world’s top fashion news site. Additionally, I’m a contributor to the Business of Fashion, as well as and I’ve also written for the New York Times, Wall Street Journal, Women’s Health, InStyle, Lucky, Forbes,, Advertising Age, Cherry Bombe and others. 

This is my second round at Fashionista—I was the site’s executive editor for almost two years. In between, I was executive digital editor at Lucky, where I tripled's traffic in less than a year. From 2006-2010, I was a lifestyle reporter at Forbes, covering luxury goods and fashion.

My pet project is The Needle and the Mouse, a podcast about the intersection of technology and fashion. It’s co-hosted by my husband, Dan Frommer. 

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