Lauren Sherman

Sep 02

Burberry’s Big-Time Bet on Beauty -

Today’s launch of My Burberry, the British fashion brand’s latest fragrance, is just one step in the company’s broader plan to tap the beauty category. Read my interview with COO John Smith at the Business of Fashion

Aug 31

Episode 25: The Post-Lumberjack Look


Dan and Lauren review Spring, search for a non-lumberjack look for fall, get pumped for Apple’s almost-here wearable, and discuss Gap’s new normcore ads.

Listen now on SoundCloud or Subscribe via iTunes

Aug 30

Name-to-Know: New Luxury Perfume Brand Régime des Fleurs -

Aug 27

Are Tinctures Magic Potions or Snake Oil? -

Zady, One Year In, Is Launching a Private Label -

Aug 26

Meet Tiffany's First Ever Female Design Director -

Aug 19

Spring, a New App, Might Change the Way You Shop Forever -

Trend Forecasting: What Is It Good For? -

Aug 13

Will Apple’s 'iWatch' Rattle Luxury Watchmakers? - BoF - The Business of Fashion -

Apple’s much-anticipated wearable device, which will reportedly debut this fall, may not pose a direct threat to luxury watchmakers. But it does signal opportunity. Read all about it at the Business of Fashion

Aug 12

Determining the Potential of Unisex Fashion -